The Perth Wildcats are on the brink of being sold to a sports and media company headed up by a part-owner of fellow NBL side Melbourne United, the team the West Australian side is currently battling for the league's title.
- SEG has expressed interest in acquiring the Perth Wildcats
- It comes as Perth and Melbourne face each other in the NBL Grand Final
- The company says there's no certainty a transaction will proceed
Sports Entertainment Group (SEG) has confirmed to the Australian Stock Exchange (ASX) that it is in "advanced exclusive negotiations" to purchase the Wildcats from businessman Jack Bendat, who has owned the club since 2007.
SEG is the owner of national sports radio network SEN and its chief executive, media personality Craig Hutchison, is the chairman and a shareholder of Melbourne United — one of Perth's biggest rivals.
The remarkable development comes as Perth and Melbourne face each other in the NBL's Grand Final, with United leading the best-of-five series 2-0 and needing just one more win to clinch the title.